ABOUT ME
Luwam is a communications professional, brand strategist, and writer with several years experience across various industries including public relations, non-profit, publishing, design, animation, beauty and fashion.
Skills
Brand Development, Campaign Monitor, Canva, CisionPoint, Content Creation, Copywriting, Digital Marketing, Google Analytics, InDesign, Photoshop, PowerPoint, Search Engine Optimization, and Strategic Planning.
Experience
BWA STUDIOS, REMOTE, DIGITAL CONTENT PRODUCER & COPYWRITER CONTRACTOR OCTOBER 2022– CURRENT
Wrote, edited, and curated video scripts, social media posts, website copy, storytelling concepts, and animated content.
GENERATION, REMOTE, DIGITAL MARKETING ANALYST PARTICIPANT May 2022 – July 2022
Earned over 300 hours of experience developing digital marketing and branding strategies, content, and analyzing data for campaign outcomes.
Maharam, nyc, Communications Associate June 2018 – May 2020
Composed press materials and content focusing on product introductions, managed events, and developed social media and advertising campaigns.
Maharam, nyc, Communications Coordinator June 2016 – June 2018
Supported the Director of Communications with creating social media content, writing press releases, and facilitating media and retailer engagement.
The Woods & Co., NYC, Account Coordinator February 2016 – April 2016
Wrote press releases, pitches and social media copy, and assisted with editorial briefings.
Proceedings of the National Academy of Sciences (pnas), d.c., Media Coordinator March 2013 – February 2016
Managed content and freelance assignment schedule for the news section, wrote media alerts, and oversaw all press related inquiries.
THE National Academy of Sciences, d.c., Media Relations Assistant November 2007 – March 2013
Produced a quarterly analytics booklet of the organization’s news mentions, organized events and press conferences, and contributed to the blog section of the site.
Selected Work
Copywriting
